Definition The percentage of users who use a specific feature.
Example 1,200 of 8,000 active users trying a new export button gives a feature adoption rate of 15%.
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Why it matters It shows whether new features are actually used.
Where it is used Product analytics tools and release reviews.
How to calculate it Users who used the feature ÷ total active users × 100
Worked example 1,200 of 8,000 active users trying a new export button gives a feature adoption rate of 15%.
