We would like to use Google Analytics to understand how people use Insyt. It sets cookies and only runs if you accept. Rejecting changes nothing else on the site.
The whole group you want to know about. A measure is only meaningful once you say which population it covers. Two figures with the same name can describe different populations.
Also called
Target population
Example
Nord Signal's pass success rate covers contracted passes only. Cancelled passes and test passes are not in its population.
Nord Signal AB is a fictional company created for Insyt.
For your role
Choose your role to see what this term means in your work.
Why it matters
Knowing the population defines who your results apply to.